Facebook is still far and away the site Americans most commonly use for news, with little change since 2017. About four-in-ten […]
Month: December 2018
Generation Z looks forward to be financially independent
Today, more than one in 20 young college graduates can’t find a job, and one in ten are underemployed. Millennials […]
Devise a Call to Action
Calls-to-action, or CTAs for short, are essentially the gateway between a website page that already is getting traffic or is […]
Don’t rely on Google now for 100% of your e-marketing strategy
“[…] Soon, you may be having to fork over commissions to Google for a large portion of your new customers, so acting now is like insurance against future spend. […]”
Mass Marketing strategy no longer works – Seth Godin
We will be sharing recorded talks about the Marketing Profession from esteemed personalities. On this post, we are sharing a TED Talk from marketing guru Seth Godin.
What are the benefits of the Registered Marketing Professional® certification program?
The continuous roll-out of the Registered Marketing Professional® (RMP) certification program in the country goes on, and part of the journey to improve the marketing profession, we are presenting you brief information about the RMP, its purpose and the long-term benefits it entails to the school, its students and its faculty.